Our Story
Russell Gay is a highly respected real estate professional in North Carolina with more than four decades of experience serving clients across the Raleigh, Cary, and Wake Forest markets. As the founder and principal of Russell Gay & Associates, Russell has built a reputation for integrity, market expertise, and long-term client relationships in both commercial and residential real estate.​
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Russell’s practice is deeply rooted in Wake County, where he specializes in commercial leasing and sales, residential properties, and new home construction. His comprehensive understanding of local market trends, zoning considerations, and development opportunities allows him to guide clients through complex transactions with clarity and confidence. Whether working with business owners seeking strategic commercial locations, investors evaluating land opportunities, or families purchasing or building homes, Russell brings a steady, solutions-oriented approach to every engagement.
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In addition to his work with Russell Gay & Associates, Russell is affiliated with Southpointe Developers, where he focuses on commercial land development and investment opportunities. This dual perspective—brokerage and development—gives his clients a distinct advantage, as he understands not only how properties are bought and sold, but also how they are planned, positioned, and developed for long-term value.
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Throughout his career, Russell has remained committed to professionalism, ethical business practices, and personalized service. His longevity in the industry reflects both his adaptability to changing market conditions and his dedication to helping clients achieve their real estate goals.
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Based in Raleigh, North Carolina, Russell continues to serve the greater Wake County area with the same commitment and expertise that have defined his career for over 40 years. His listings and company information can be found at russellgay.com and on leading commercial real estate platforms.